concept

Dr. Tung ophthalmic medical team hopes to be the eye caregiver of community. In a professional and friendly service, so that patients seek treatment in case of no pressure, and fully understand their condition. "Closer to" is the main concept, revealing more intimate relationship between caregivers (the medical team or patients ‘s family) and patients.

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概念

童逸楨眼科醫療團隊以社區眼睛照護者自許，以專業而親切的服務，讓患者在無壓力的情況就醫，並充分了解自己的病情。以「更親近」作為情感設計主軸，帶出照護者(指醫療團隊或家人)與患者關係更加親近的意象。

project

advertisement

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design : yuhua lee

copywriter : Venessa Lin

client : Dr. Tung

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Spring 2014 in Kaohsiung

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relative project : website of Dr. Tung

Mockup designed by Graphictwister.